The Unmistakable ROI of Leveraging Personalized Mail and Automation

By Drew Sprague, President, Solimar Systems You’re reading this article because you know how valuable personalized mail is. Although mail volumes have been declining for some time, the inherent value of personalized correspondence remains an essential element of communication between businesses and their consumers. Today, we still find many mailers feel locked into traditional, and… Read: The Unmistakable ROI of Leveraging Personalized Mail and Automation »

Seamless Acceptance Incentive Proposed for Mail Service Providers

Large volume Mailers who are already processing Full-Service mailings, are likely familiar with the Postal Service®’s Seamless Acceptance program. But the USPS® has been working to expand the scope of the program to include more than large volume mailers – and has announced a proposed pricing incentive designed to encourage all Mail Service Providers to… Read: Seamless Acceptance Incentive Proposed for Mail Service Providers »