BCC Software will host a live edition of the “Lien In” webcast series from Idealliance Solutions Theater in the exhibit hall floor at National Postal Forum (NPF) on Tuesday, May 23, 2017, at 11:15 a.m. ET.
For those unable to attend NPF, register today to view and take part in this dual in-person and virtual event.
The event will feature host Chris Lien, President of BCC Software, joined by a distinguished panel of guests representing the print and mailing industries. Panelists include Maureen Goodson, Executive Director of NPF, David Steinhardt, President and CEO of Idealliance, and Glen Swyers, Director, Marketing Integration and Analytics for Classic Graphics.
Online attendees will be able to log in, see, and hear the panel and the NPF Exhibit Hall – one of the largest gatherings of print, mail and shipping professionals in the world – as well as ask questions to the panelists in real time.
The focus of this panel will be the importance of networking in the dynamically changing direct communications universe.
“There’s no more important resource in our industry than our peers,” said Lien. “By speaking and connecting with one another, we become more educated about how to best showcase direct mail marketing in an omnichannel marketing world.”
Attendees will learn about networking opportunities and what can be done daily to connect with other industry professionals.
Meet the Panel
Glen Swyers, Director, Marketing Integration and Analytics for Classic Graphics. With over 25 years of print, direct mail and marketing experience Glen brings a strong balance between new technologies and traditional direct marketing principles.
Maureen Goodson, Executive Director, National Postal Forum. In her 20 years with NPF, she has had the oversight, management and financial responsibility of 25 citywide conventions with an average attendance of over 5,000 attendees.
David Steinhardt, President and CEO of Idealliance. Steinhardt has spent more than 25 years building, re-inventing, and managing successful non-profit organizations in media, print, and publishing. He led the transformation of the print-focused Graphic Communications Association (GCA) into the dynamic International Digital Enterprise Alliance (Idealliance) that exists today.
Complimentary Exhibit Hall Passes
BCC Software is proud to offer complimentary passes to the NPF Exhibit Hall, which includes access to the Idealliance Solutions Theater. Register for your pass, see Chris Lien’s other presentation and workshop times, and get a free portable phone charger here.