Industry Insights

Expert knowledge how and when you need it.

BCC Software is comprised of industry experts who are passionate about all things postal. Dedicated to staying on top of industry trends, changing regulations, and more, BCC Software brings you in-depth articles and insights into the ever-changing direct communications landscape.
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Don’t Call it a Comeback: Direct Mail’s Influential Place in Marketing

With digital marketing seemingly the most popular advertising method, it cannot be forgotten that direct mail is the foundation of effective marketing. And with new technologies and innovations in the mailing industry, direct mail pieces are an integral part of any marketing campaign and are getting companies a greater ROI. Direct mail leads to multi-… Read More