Timely, predictable, and ultimate delivery of a mail piece is only possible with a complete, correct, and current address. With CASS Cycle O just around the corner, there have been some important changes, and some challenges, with regards to the 3C approach to postal address quality that you should know.

Maximize your direct mail efficiency and reduce costs with 2024 USPS promotions. Discover key insights and tips from BCC Software’s Chris Lien and Sepire’s Leanne Herman in an exclusive webinar. Learn from their experiences with USPS promotions to elevate your mailing strategies and secure valuable postage savings. Explore vital resources and our eBook for overcoming common challenges in achieving postage savings. Register now for transformative strategies and expert guidance.

Using mail for both election and political purposes is continuing to increase; especially with the advanced visibility, tracking, and security being implemented by the USPS and the mailing industry. But before election officials and candidates start using mail to get their ballots or their campaign message out, there are some important deadlines and decisions that need to be made.

With digital marketing seemingly the most popular advertising method, it cannot be forgotten that
direct mail is the foundation of effective marketing.

Do you have a plan that aligns with this transformative change to the largest postal delivery network in the world? In this session, we will discuss five key strategies for you to “Do Something!”  to proactively prepare for these important postal network changes and make every mailpiece count.