• Postal promotions and incentives

From Mail and Print Provider to Strategic Partner—Elevate Your Value

Postal promotions and incentives are critical growth opportunities for print service providers (PSPs) and mailers alike, offering valuable discounts, incentives, and enhanced campaign options that drive stronger results and cost savings.
Recognizing the growing complexity of managing these promotions—and the untapped potential to understand their real ROI impact—BCC Software is here to help your business fully leverage postal promotions and programs like Informed Delivery® with unprecedented ease and insight.

Explore Early Access with Kate Sanders, OmniChannel Product Manager

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  • Advanced Address Intelligence

Maximize Direct Mail Campaign Impact

The true strength of BCC Software isn’t just simplifying promotions—it’s helping your business grow. By offering services like campaign setup, Informed Delivery, and mailing strategy, you become more than a print provider. You become a trusted marketing partner for your clients, helping customers:

Reduce mailing costs

Boost campaign performance

Track success with digital reporting

Achieve stronger ROI with integrated physical + digital tactics

And in turn, you unlock new revenue opportunities by charging for campaign consulting, promotional qualification services, and creative enhancement support.
View Postal Assessment

100%

Helps Business Grow

99.99%

Campaign Performance

  • USPS Certified Solutions

Understand & Sell the Value of Postal Promotions

Postal promotions are more than a mailing cost cut—they’re a business opportunity. But too often, their complexity prevents businesses from tapping into their full potential. Additionally, your initial assumption may be that your business cannot recognize the cost advantage of reducing your client’s postage savings.
BCC Software is bridging this gap, helping you and your team clearly understand not only how to use USPS promotions, but also how to position them as high-value services your clients will be eager to take advantage of.
With BCC Software, You Can...

Spot ROI Opportunities

Easily identify ROI-driving opportunities for your customers

Upsell with Confidence

Confidently present promotions as value-added upsells

Prove Mail Results

Show clients how enhanced direct mail drives response and results

Boost Service Revenue

Turn promotions into premium offerings, boosting your service revenue

Rethink Revenue Structure

Reevaluate your business service revenue structure

We give you the talking points and technical guidance so you can move beyond print fulfillment and become a strategic marketing partner your customers rely on.

Unlock New Growth: Add Marketing Power to Your Mail & Print Services

By simplifying postal promotion management and clearly quantifying ROI, this new BCC utility helps print service providers:

Maximize Postal Discounts

Maximize postal discounts and incentives without getting bogged down in paperwork or complex requirements

Drive Campaign Lift

Confidently recommend and implement promotions that drive measurable campaign lift, not just cost savings

Prove Campaign Effectiveness

Enhance client conversations with data-backed proof of campaign effectiveness tied to USPS programs

Become Strategic Partners

Differentiate their service offering by moving beyond basic print fulfillment toward becoming strategic marketing partners

Ready to Boost Your Business?

Don’t miss out on the performance and revenue potential of USPS promotions and incentives. With BCC Software you’re not just getting smarter tools—you’re getting real support, real revenue opportunities, and newly realized results.

Contact Kate Sanders, OmniChannel Product Development Manager to learn more about this exclusive, early access opportunity.