Put Every Address to Good Use
Addresses labeled “broken” by CASS and DPV can be repaired and returned to your mailing list for prompt and efficient delivery.
Address Resolution Service from BCC Software performs this advanced detective work to correct address data deemed undeliverable.
Key Benefits of ARS
Best-in-Class Database Resources: Gain access to unparalleled database resources to correct undeliverable addresses.
Scalable Pricing Schedule: Enjoy savings that scale with your processing volume; the more you process, the lower your rates.
Secure and Simple Submission: Easily submit and retrieve jobs electronically within any BCC Mail Manager product, ensuring your data’s security.
Apartment Append Service: Automatically find and append missing apartment or suite numbers to your address data.
Increased ROI Potential: Restore valuable UAA address data, allowing for higher mailing volumes without reducing deliverability rates.
How ARS Works
After your address list has been processed using ZIP + 4® and DPV encoding by BCC Mail Manager™, some addresses might still be incomplete—typically identified by only having a 5-digit ZIP Code™. At this point, you’ve got a few options:
Omit the records:
You can choose to remove these incomplete addresses from your mailing list. While this saves on printing and postage costs, it also means losing the opportunity to connect with potential customers.
Mail to those addresses anyway:
Or, you could send mail to these addresses despite the risk. However, this option often leads to higher postage costs and an increased likelihood of the mail being undeliverable, potentially ending up as Return to Sender or discarded by the USPS.
A Third, Better Option
ARS allows you to recover these incomplete or “broken” addresses by identifying and correcting the missing or incorrect information. With a typical success rate of 30% or higher, ARS can restore these addresses to full 9-digit ZIP Code™ accuracy, ensuring your mailings meet USPS deliverability standards and reach more customers.Gain best-in-class database resources
Using the Data Marketing Services wizard within BCC Mail Manager™, it’s simple to electronically submit undeliverable records for ARS processing.
Compares submitted names and addresses to a wide variety of private database sources to repair incorrect or incomplete records.
Ensures mailpieces sent to corrected addresses will receive the discounted postage rates they deserve.
Provides scalable savings, so the more processing you purchase, the lower your processing rates.
Finds and appends missing apartment or suite number details.
Safeguards your information with easy and secure electronic job submission and retrieval from within any BCC Mail Manager product.
Address Resolution Service is available through BCC Mail Manager™, and LENS®.
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