BCC Software Announces Integration of BCC Architect REACH with HP Site Flow

Technology systems are evolving faster than ever. Using a single one-stop-shop software to handle all your workflow needs is becoming more challenging with the emerging technology available. That’s where cloud technology comes in, building bridges between systems through APIs and streamlining data transfer in a way that’s secure, fast, and automated. This shift is reshaping even the direct mail and postal industry, a legacy field built on regulation, security, reliability, and compliance. BCC Software is pioneering API technology across the industry to integrate seamlessly with your existing workflow infrastructure, and we’ve partnered with HP to bring that integration to the HP Site Flow workflow management system.

In the words of Ray Thompson, Director of Direct Mail Operations at Stolze Printing Company, Inc.,

“The BCC Architect REACH product was the easiest to work with because it’s in the cloud. For HP to reach out and touch my on-prem solution would raise data security and cybersecurity concerns, so with customer data integrity in mind, BCC Architect REACH was the clear choice. We’re no longer passing data back and forth. It’s grabbed from one platform, processed in the same spot, and integrated together—it all happens at the same time. That eliminates the manual hand-offs, and it happens so much faster and is significantly more secure.”

Stolze Printing Company utilized the resources at HP to make their ideal seamless workflow a reality.

“With how busy we are at Stolze and the challenges with having only one on-site developer—given the size of our company and the projects we take on—having essentially unlimited resources between HP and their developers has been huge. That’s the core of what they’re good at, so we’re able to lean on them.” Ray explains.

In speaking to the experience overall, working between the collaborative teams at both BCC Software and HP, Ray continues to summarize the real value to the organization.

“Between HP’s programming and being able to push that data into BCC Software’s environment and pull it back, it literally grabs the data, separates it out, pre-sorts it, composes it, and within minutes I’ve got print-ready PDFs sitting at press—along with qualification reports, tray tags, mail.dat files, pallet placards, the whole nine yards. It’s all just sitting there waiting.”

If you are exploring workflow automation, cloud solutions, or looking to make your ecosystem more efficient, reach out to us to evaluate your workflow and see how we can replace or enhance your on-prem mailing workflow.

BCC Architect REACH: Cloud-Based Postal Intelligence

BCC Architect REACH is BCC Software’s next-generation, cloud-based postal presort and address-correction API service. It delivers CASS processing, ZIP+4 validation, presort for USPS First-Class and Marketing Mail, IMb/IMpb barcoding, mail tracking, palletization, and mail.dat generation—all via RESTful web services hosted in a SOC 2-compliant environment. This integration harnesses the power of the comprehensive suite of presort and data cleansing you’ve come to know from BCC Software in a secure, fast, and flexible system.

This API-first design eliminates the need for on-premises presort software, eliminating the need for management of postal updates, and integrates directly with upstream systems, enabling automation for industries such as print/mail service providers, direct marketers, government, education, and e-commerce.

HP Site Flow: Print Production Automation Software

HP Site Flow is a flexible, scalable cloud-base workflow software that optimizes and automates print production from order intake to shipping with zero-touch workflows and API integration.

• Connect effortlessly with our easy to use API: With one simple integration, you can connect to an entire network of HP Site Flow enabled brands. Software Development Kits (SDKs) available for rapid integration to API​.
• Fast, flexible & optimized toolset: Onboard new brands, simplify catalogue setup and reduce complexity in a low code no code approach.
• Integrated ordering tools: Connect and control your business, while managing brand relationships at scale.​ Integrate with web portals, ERP/MIS, accounting systems, CRM etc.

The Power of this Integration

By combining BCC Architect REACH postal intelligence and HP Site Flow Print Production Automation Software, organizations can now automate the presort-through-production lifecycle:

1. The traditional workflow at Stolze goes through the MIS and involves many manual touch points – artwork, data, prepress, job tickets, submission to production, etc. The new HP and BCC Software solution enables Stolze to bypass the MIS and automate the entire process.
2. The automation optimizes workflow efficiency, enabling Stolze to bring in more work with the same staff
3. The new process is 2-5 days shorter than the previous, manual process
4. The efficiency enables Stolze to lower costs and compensate – at least partially – for the postage cost increases over the last few years. In other words, it makes direct mail more competitive and attractive for both Stolze and its customers.
5. Because of the shorter process, Stolze customers get to the mailboxes much faster, and therefore they treat the direct mail as a component in their digital campaign, which increases the campaign effectiveness i.e. higher business impact.

The integration enhances operations, improves scalability, and ensures data integrity, compliance, and postal optimization of your data in an automated delivery method—right into your existing presort, postsort, and HP environment. It also reduces costs and risk associated with manual postal production or disconnected ecosystems.

# # #

About BCC Software

BCC Software, a BlueCrest Company, delivers data-driven postal software and cloud solutions that improve deliverability, reduce cost, and ensure compliance for high-volume mailers. Its technology powers automation and accuracy for service providers, enterprises, and agencies nationwide.

About HP

We are a technology company born of the belief that companies should do more than just make a profit. They should make the world a better place. Our efforts in climate action, human rights, and digital equity prove that we are doing everything in our power to make it so.

With over 80 years of actions that prove our intentions, we have the confidence to envision a world where innovation drives extraordinary contributions to humanity. And our technology – a product and service portfolio of personal systems, printers, and 3D printing solutions – was created to inspire this meaningful progress.

We know that thoughtful ideas can come from anyone, anywhere, at any time. And all it takes is one to change the world.